Move over George Strait... There's a new cowboy hat in town
Toby Keith has signed a three-year endorsement deal with Dorfman Pacific, the Stockton, Calif.-based manufacturer of hats and handbags. He is expected to have a signature line of hats available this fall at retail and as part of his touring merchandise. It is Keith's first apparel deal. Manager T.K. Kimbrell says Dorfman hats are a brand Keith was already using. The line is due out on the fall.

Have you seen Toby Keith in the new Ford ads? He's wearing the Dorfman Pacific Scala Straw Outback in black. Did you see him on the Academy of Country Music Awards? He's wearing the Dorfman Pacific Scala Outback in White. All of them are under $40.00 Back to index